Thursday, 27 August 2015
Beauty is in your heart
What I like in this commercial, they used their feedback and story to share to other people who will watch it. I love testimonial commercials, I like that real people get to share their story, which attract other people to follow suit. Maxi-Peel "Bagong Ganda, Bagong Pag-asa" wherein they featured Maxi-Peel users in short and sweet testimonials videos.
I love how they create this kind of commercial that have a stories but this commercial shows that Zara has a confident to show her face, but her dad inspires Zara to use Maxi Peel to have a clean and soft face. And that is one way to inspire other girls to use Maxi-Peel. I love how she share her story and together with her dad, this feedback is one of the important in every brand mostly in a beauty products. Zara's dad says that "beauty is not in your face, you're so much better than the things is in your face" and that is one of the important is to have a confident to yourself no matter how you have something in your face.
This TV Commercial has its own technique or strategy, and they used the stories or feedback of the people who used Maxi-Peel. Most of the people want to know the feed back of their customers to the brand that they used, that's why I love this commercial because of this.
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